A concise and informative ten-step guide to help you successfully include Germany-based trade fairs in your international sales and marketing strategy.
Going into 2020, the global economic and trade environment is somewhat volatile. Understandably New Zealand’s exporters and importers have their concerns. However, they also have cause for...
Exporting is hard work and to get started requires a singular clarity of purpose and drive. This chapter provides a quick general introduction to exporting that covers the importance of being...
International market research, market positioning, distribution and market representation, social media and e-commerce sales, price setting, strategic planning, shipping, export regulations, risk...
