Marks & Spencer is to be the first retailer to sell the seedless pepper, which has been created as the result of a 15 year project with Melrow salads and seed house Syngenta, according to Fresh Plaza.com citing a Daily Mail report.
The natural breeding programme - no GM - resulted in a completely seed-free fruit that, in a happy coincidence, also has a sweeter taste than any other pepper currently on the market. The trademarked Angello pepper is not only seedless, but also contains a 25% higher level of brix than ordinary peppers.
The combination makes the Angello ideal not only for cooking, but for snacking, picnics and children's lunchboxes. Zeina Orfali, M&S peppers expert, comments: 'We know that seeds in peppers can be a real pain for our customers who want to enjoy them straight from the pack or cook speedy suppers with them, so we decided to develop the first seedless pepper so our customers can enjoy this delicious vegetable on the go – no need to deseed.'
The store's grower, Bernard Sparkes, was quoted saying the pepper not only the vegetable tastes delicious and is better than any other pepper on the high street.
Source: Fresh Plaza.com