The Auckland Export Expo, held on November 3rd, delivered a ton of useful information for export firms in a small package. Exporter went along to soak up some knowledge.
Exporter confidence is up despite the fluctuating Kiwi, as exporters focus on strategies such as entering new markets, developing new products and improving business processes.
Since university Ivan Seselj has had a habit of dreaming up business ideas. One idea in particular stuck fast, and today, with business partner Richard Holmes, Promapp is quietly changing the way the...
International exporters have woken up to the potential of the Middle East region, so what can Kiwi companies do to gain traction there? Beachheads advisors Mahmoud Haidar and Simon Crispe talk to...
While Chinese authorities have made progress promoting the concept and value of intellectual property at home, there’s still a myriad of traps for Kiwi exporters. Exporter spoke to leading IP...
New Zealand Story, a government initiative to develop and grow New Zealand’s international marketing brand, has launched a new FernMark Programme for exporters.
SnapComms’ internal communication software solutions are aimed at companies with 5000 or more employees. Going offshore wasn’t an option – it was mandatory.
Looking beyond just protecting your turf and competitive edge, patents can be used proactively to build business opportunities and further growth. Peter Brown explains.
A growing number of companies are growing international business as a result of equity crowdfunding. Exporter talked to Snowball Effect’s Shaun Edlin about the popularity of this newest capital...
Stephen Jacobi, executive director of the New Zealand International Business Forum, explains why FTAs are vital for New Zealand's economic health and wealth.
Many overseas consumers are unaware their food originates in New Zealand, undermining attempts to promote our “clean and green” and premium brand image, a new study finds.